a pinch and a punch

It's the first of the month!

Time to review your monthly web-stats report to see how well your web site is performing. A good web-stats report allows you to effectively measure your site's performance, what is working, what isn't, where your visitors are going - the results can be unexpected!

If your web site is hosted by Klixo, you will already have received instructions on how to access your web stats report. If your web site is hosted by another company, contact them to see how to access your reports.

There is a lot of information in a web-stats report and not all of it may be relevant to you. Here is an article from daniel.larsen.net.nz that attempts to explain the art of reading a web-stats report:

"Lies, Damn Lies, and Web Statistics"

If you find that you aren't quite getting the information that you would like from your report, it may be time to consider custom web-stats reporting. Klixo can develop a customised report especially for you that will give you a "better look" at the complex web-stats data.

Finally, if you think your web site should be performing better than it is "on paper", then talk to Klixo about ways of improving traffic flow through your site, and how to attract more visitors to your site with Search Engine Optimisation and Marketing.

Any questions? Simply reply to this email or contact Klixo Support using the contact details below and we will be happy to help.

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